CVS Construction
CVS Construction had a name problem. They often got confused with the large chain of CVS pharmacies. Changing their name was not an option for CVS, so Birthmark recommended a logo re-design.

Although CVS has a tradition of quality and craftsmanship that has allowed them to produce stunning carpentry work they got bogged down with small handyman jobs. They needed to position themselves as a company that worked on high-end residential construction projects.

Birthmark developed an identity for CVS that put them in a high-end category with an image that immediately conveys quality and craftsmanship.